Ben Paddock Design

This was a cool, corporate tri-fold brochure design for the Bank of New York (now BNYM), and was surprisingly fun to work on. It was a nice chance to work with an uber-clean layout and simple, direct type treatment. Of course, because it's a very corporate client and audience, I had a lot of restrictions as to what I could and could not do (and had to do). Still, there was enough room to do some slick stuff with the map spread on the inside, and let's be honest, sometimes there's nothing nicer to look at than a simple block of text with a wonderful amount of padding.